In Batman's Batman, Michael E. Uslan, executive producer of the Batman movie franchise, offers an insider's look at Hollywood and the process of how movies and television shows go from the drawing board to your screens. Continuing the tale of his adventures begun in The Boy Who Loved Batman, Uslan draws on both his successful and less successful attempts to bring ideas to the screen, offering a helpful, honest, and breezily told guide to producing films. From passion to promotion, from the initial pitch to selecting the best partners and packaging, Uslan reveals the 13 qualities essential to would-be producers.